SEO & AI Search

AI-generated answers are now part of how people search. Ask a question and you might see an AI Overview before a single blue link, or ask ChatGPT or Perplexity directly and get a synthesized answer with no click required at all. That shift changes what “visibility” means. To stay in front of people, you need…

There’s a lot of noise right now about SEO being dead. That it’s a channel with nothing left in it. That the traffic, the business, the revenue, all of it, is gone. I’ve been doing this for 9+ years, and I want to say clearly: it isn’t true. The people pushing this narrative tend to…